Seo Marketing tutorials for beginners: SEO means Website Optimization to improve the website ranking in SERP (Search Engine Result Page ). Through Seo, we can increase website Traffic and website ranking in internet search engines. check out SEO marketing tutorials for beginners.
Seo Marketing tutorials
The first question comes to mind why SEO is important for website or business. Through SEO, we can rank our website in search engines like google, yahoo, bing, and ask.com. We can reach more audience with the help of SEO and it increases our website traffic and help to generate more leads.
Suppose you have an Interior designing Website. website name: (Example: www. xyzinterior .com). If any person is looking for interior design services in your location and he searches in Google interior design services in Bangalore. Through Seo, your website will be visible in Google 1st Page. If you are not doing SEO then your website will be above 10th page.
What is Search Engine Optimization?
Without SEO Nobody can get visitors to the website. Seo stands for search engine optimization, website owners do seo to get good traffic on their website. There are lots of websites are present in the market to beat them SEO is must. Seo includes on-page optimization and off page optimization. According to google panda and penalty proper SEO is a must. There are two types of techniques we use in SEO.
Search Engine Optimization Techniques
1.Black Hat Techniques: Wrong techniques implement to rank a website within a shorter time(max 2 months). According to google panda and penguin updates if any websites follow black hat techniques to get a good ranking, Google will pull down website ranking
2. White Hat Techniques: is more effective and focuses to improve a website ranking in search Engine. White hat techniques are also called Ethical Seo. WHT include link building, backlinking and keyword analysis.
What is on page optimization: On-page optimization, we do on the website in the backend. click this link to see on page optimization work list.
What is off page optimization: Off-page optimization is link building techniques and this is a never-ending process. click this link to see off page optimization work list.
Importance of SEO
- For marketing, SEO is a very powerful tool TO GET VISITORS IN WEBSITE.
- To get a good ranking in Google.
- For Lead Generation and Good Conversion.
- It helps in earning money online and profits.
- If your SEO is good no need to do investment in advertising.
- Get your website in google 1st page
- Through SEO Branding is possible.
- Search Engine website visibility within 24*7.
Disadvantages of SEO
- There is no guarantee to get in no 1 position in google if you follow wrong SEO techniques.
- Google Penguin and penalty if you do wrong SEO
- Seo is a very Lengthy process
Through SEO online visibility of a website is possible and people can find your website very easy. We do SEO for traffic on a website, if we get more traffic, we can earn more money. Google Always change their SEO rule and regulations, so it is very important to keep in touch with Google Panda and Penguin for new updates. Otherwise, Google will penalize your website